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About

Meet the People Who Make WolfPack

The strategists, creatives, and specialists behind your growth, united by one Pack mentality: transparency, smart strategy, and real, trackable results.

The Pack

Ownership Team

  • Aaron Shishilla

    CEO & Founder

    Aaron founded WolfPack Advising to transform how businesses experience digital marketing. With a background in running and scaling small businesses, he built WolfPack to deliver transparent, results-driven strategies that help clients truly dominate online.

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  • Jenna Shishilla

    COO

    Jenna helped shape WolfPack Advising from its earliest days, bringing organization, structure, and heart to the Pack. A former educator turned operations leader, she now oversees internal systems, team growth, and performance, ensuring every client experience runs seamlessly.

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Aaron Shishilla

Aaron Shishilla

CEO & Founder

LinkedIn

Aaron Shishilla is the Founder and CEO of WolfPack Advising, a digital marketing agency known for helping businesses dominate online through transparent, data-driven strategies. As a marketing leader and entrepreneur, Aaron combines real-world small business experience with deep knowledge in SEO, advertising, marketing automation, and AI-powered growth systems. Before founding WolfPack Advising, Aaron was first a home inspector and then a marketing manager, giving him firsthand insight into what business owners truly need from an agency: accountability, clear communication, and measurable ROI. That experience shaped WolfPack’s performance-driven model, where every campaign is tracked, optimized, and tied directly to results. Today, Aaron leads a team of digital marketing experts serving small-to-mid-sized businesses, franchises, and home service industries nationwide. He continues to innovate in areas like AI optimization (AEO), lead tracking, and conversion-focused design, ensuring clients stay ahead in an ever-changing digital landscape. As a national speaker and thought leader on digital marketing, Aaron’s mission is simple: to bring honesty, clarity, and real growth back to marketing, one business at a time.
Jenna Shishilla

Jenna Shishilla

COO

Jenna Shishilla is the Chief Operating Officer at WolfPack Advising, where she combines leadership, organization, and creativity to enhance every part of the business. A former elementary school teacher, Jenna built a strong foundation in communication, empathy, and process development: skills that became invaluable as WolfPack grew from a startup into a leading digital marketing agency. Since WolfPack’s earliest days, Jenna has played a key role in building the systems and culture that keep the agency running efficiently and collaboratively. She oversees internal operations, team management, and professional development, ensuring the Pack stays aligned, motivated, and continually improving. Outside of work, Jenna enjoys exploring new coffee shops and spending time with her pets: Milo, Apollo, and Olivia. She also loves staying active at the gym and hosting game nights with friends.

The Pack

Leadership Team

  • Ashlyn Haworth

    Marketing Coordinator

    Ashlyn blends creativity, strategic thinking, and genuine care to shape WolfPack’s internal marketing efforts.

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  • Olivia Chruscial

    CRM Team Lead

    Olivia enjoys making systems feel more organized, intentional, and reliable. She supports clients by creating workflows that simplify communication, strengthen follow-ups, and more.

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  • Sammi Holt

    Social Media Team Lead

    Sammi focuses on creating clear, actionable plans that help clients see progress and understand the impact of their social efforts.

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  • Sarah Bryant

    Advertising Team Lead

    arah combines a data-driven approach with creativity to help clients excel in advertising.

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Ashlyn Haworth

Ashlyn Haworth

Marketing Coordinator

Since joining WolfPack in fall 2023, Ashlyn has made continuous learning a core part of her workflow. After working her way up from Content Specialist to Content Team Lead, she is now WolfPack’s Marketing Coordinator, driving the strategy and decisions that help WolfPack grow. In her role, Ashlyn oversees WolfPack’s marketing efforts across blog, email, brand, and beyond. She makes strategic decisions about how WolfPack shows up, reaches new audiences, and builds lasting visibility, bringing a thoughtful, data-informed perspective to everything from campaign direction to channel priorities. Guided by curiosity and compassion, Ashlyn is always looking for new opportunities to move the needle for WolfPack, while fostering a team culture built on collaboration and growth.
Olivia Chruscial

Olivia Chruscial

CRM Team Lead

Since joining WolfPack’s CRM department, Olivia has focused on making systems feel more organized, intentional, and reliable. She supports clients by creating workflows that simplify communication, strengthen follow-up, and keep important details from falling through the cracks. Her background in marketing operations and campaign management helps her see both the big picture and the small moving pieces that keep things running smoothly. She enjoys solving problems, spotting inefficiencies, and building processes that give teams more clarity and confidence in their day-to-day work. Outside of work, Olivia enjoys relaxing with a good book, experimenting in the kitchen, and exploring new places.
Sammi Holt

Sammi Holt

Social Media Team Lead

Sammi Holt is the Social Media Team Lead, where she brings a strong background in client communication and content strategy. She works with clients across multiple industries, creating social media strategies that drive meaningful connections and measurable results. Sammi enjoys diving into the details that help brands grow online, crafting strategies that are practical, personalized, and aligned with each business’s goals. With experience on both the creative and analytical sides of social media, Sammi is comfortable managing content planning, platform strategy, performance analysis, and community engagement. She focuses on creating clear, actionable plans that help clients see progress and understand the impact of their social efforts. Outside of work, Sammi enjoys Pilates, traveling, and hanging out with her two dogs, Smiley and Captain.
Sarah Bryant

Sarah Bryant

Advertising Team Lead

With a background in English literature and business writing from Rollins College, Sarah brings analytical thinking and strategic insight to every campaign. She previously worked as a middle school English teacher, where she discovered her passion for work that keeps her on her toes, something she found again in the ever-changing world of advertising. Sarah enjoys working directly with clients, understanding their goals, challenges, and vision. Her client-first mindset ensures every campaign is strategically grounded and designed to deliver real results. She thrives on learning and sharing new strategies, helping her team stay ahead in a fast-moving digital landscape. In her current role, Sarah leads paid advertising campaigns across multiple platforms, combining performance insights with strong copy and thoughtful design. She loves problem-solving, experimenting with fresh ideas, and finding innovative ways to help clients grow. Outside of work, Sarah enjoys reading mystery novels, trying new recipes, and going to yoga.

The Pack

Client Success Team

  • Aby Johnson

    Operations & Client Success Coordinator

    In her role as Operations and Client Success Coordinator, Aby acts as a seamless, personable bridge between leadership and clients to ensure every goal is met.

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  • Jack Eshleman

    Account Executive

    Jack brings a client-first, consulting-style approach to WolfPack’s clients, prospects, and partners.

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Aby Johnson

Aby Johnson

Operations & Client Success Coordinator

With nearly a decade of experience in customer service and operations support, Aby brings a dynamic and outgoing approach to her role as Operations and Client Success Coordinator. She is known for her vibrant communication style and her ability to act as a seamless bridge between leadership and clients, ensuring every interaction is both productive and personable. Driven by a passion for operational excellence, her mindset is centered on proactive problem solving and a service-first heart, ensuring that every client’s vision is met with an effective and personalized strategy. Aby thrives in fast-paced settings that require both creative thinking and meticulous organization, consistently delivering results that foster long-term growth and professional alignment.
Jack Eshleman

Jack Eshleman

Account Executive

Jack is the Account Executive and brings a client-first, consulting-style approach to WolfPack Advising. In his role, he drives revenue growth by proactively reaching out to prospective clients, leading sales conversations, closing new business, and managing client accounts to ensure satisfaction and long-term retention. Rather than pushing a one-size-fits-all pitch, Jack works closely with each client, digging into their business goals, asking the right questions, and helping them understand exactly how WolfPack’s services align with their needs. It’s all about giving clients the knowledge and clarity they need to confidently choose what’s best for their company. Outside of work, Jack enjoys embracing the Florida lifestyle and catching sporting events, because whether it’s business or downtime, it’s all about enjoying life with purpose.

The Pack

Servicing Team

  • Cate Cole

    SEO Specialist

    Cate uses her background in social media, brand strategy, and customer service to better tackle clients’ SEO needs.

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  • Daneev Imbert

    Advertising Specialist

    Daneev manages high-performing, data-driven campaigns across platforms like Google Ads and Meta.

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  • Haley Amiott

    Advertising Specialist

    Haley enjoys keeping new ideas organized, intentional, and fresh. She ensures that each brand stays informed and pleased with its online advertising.

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  • Jenny Tucker

    Website Specialist

    Jenny designs websites that go beyond aesthetics. Each one is thoughtfully structured to support SEO, drive organic traffic, and convert visitors into customers.

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  • Rhiannon Kissel

    SEO Specialist

    Rhiannon is on a mission to make your brand impossible to ignore. She combines sharp SEO strategy with compelling content to turn search visibility into real, lasting growth.

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  • Ron De Vera

    Support Specialist

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  • Tania Calderón

    Advertising Specialist

    Tania, who loves diving deep into campaign performance, manages high-performing ad campaigns in both English and Spanish.

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Cate Cole

Cate Cole

SEO Specialist

Cate bridges a background of design and analytics for a creative, problem-solving approach. She enjoys taking the time to get to know clients to better understand and tailor each approach. Cate has studied all things digital marketing and enjoys cross-collaboration of ideas and platforms, especially with other team members. When she’s not working, you can find her painting, finding new foods to try, or exploring new places.
Daneev Imbert

Daneev Imbert

Advertising Specialist

Daneev is a Paid Ads Specialist at WolfPack Advising who manages high-performing, data-driven campaigns across platforms like Google Ads and Meta. With a strong eye for strategy and optimization, Daneev enjoys turning insights into impactful advertising that helps brands grow sustainably. Daneev enjoys partnering with clients and getting into the details of campaign data to see what’s working and where there’s room to grow. Understanding a brand’s vision and challenges allows her to create ad strategies that feel intentional, effective, and results-focused. Daneev thrives on problem-solving, testing new ideas, and staying curious in the ever-evolving world of digital marketing. Outside of work, she enjoys staying active, going on spontaneous trips, and painting and drawing.
Haley Amiott

Haley Amiott

Advertising Specialist

Haley is an Advertising Specialist at WolfPack Advising with a strong education in business administration, developing advertising assets, and rapid problem-solving. Her mindset revolves around being data-centered and result-oriented. She has a strong passion for communicating with each brand, making sure their advertising plan is personalized and optimal for them. Haley enjoys collaborating with clients and communicating in a way that is productive and clear, while making sure their online presence is effective and matched to their vision. She works best in a fast-paced environment where her skills of problem-solving and creativity can shine. Outside of work, Haley enjoys spending time with family, going to the beach, and having movie nights.
Jenny Tucker

Jenny Tucker

Website Specialist

Jenny has a background in web design and development, with a focus on creating websites that are functional, clean, and accessible. She applies market research and user experience principles to develop websites that align with client goals and stakeholder needs. Jenny is passionate about staying up-to-date with emerging web trends and technologies to continually enhance her work. Outside of work, Jenny enjoys walking through local parks with friends, spending time with family, and relaxing with a good cup of tea.
Rhiannon Kissel

Rhiannon Kissel

SEO Specialist

Rhiannon was born in Canada and raised in a small town east of Toronto before relocating to Tampa in 2023. She holds a Bachelor of Commerce Honours degree, where she competed as a dual-sport varsity athlete. With over 5 years of experience in marketing, Rhiannon specializes in SEO and social media content creation, combining her competitive drive, creativity, and passion for helping brands grow. Outside of work, Rhiannon enjoys running, lagree, spending time with her horse, and exploring national parks.

Ron De Vera

Support Specialist
Tania Calderón

Tania Calderón

Advertising Specialist

Tania Calderón is a Paid Ads Specialist originally from Colombia who manages high-performing campaigns across Google Ads, Meta, and Amazon. Fluent in both English and Spanish, Tania brings a strong blend of strategic thinking, creativity, and audience insight to every project. Detail-oriented, proactive, and inventive, Tania enjoys supporting clients directly while also diving deep into campaign performance. She’s passionate about understanding each client’s goals and challenges, then turning those insights into smart, results-focused advertising strategies. She thrives on problem-solving, exploring new ideas, and staying ahead in the fast-paced world of digital marketing. Outside of work, Tania enjoys pilates, going to the gym, reading, and cooking.

Culture

Life in the Pack

We are more than a team. We operate with a Pack mentality: we collaborate, hold each other accountable, and move fast with both strategy and heart.
These five core values guide every decision and every client relationship.

Group Outting

Determination

We push through challenges, stay resilient, and focus on solutions.

Integrity

We are clear, honest, and transparent in everything we do.

Communication

We speak plainly, ask questions, and keep each other in the loop.

Always Learning

Curiosity and the drive to improve keep us ahead.

Pack Mentality

We support each other and win as one.

  • Group Outting

Want to Run With the Pack?

We are always looking for driven people to join the team. See where you fit and what it is like to build a career here.

View Open Roles